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Marketing Specialist

Date Posted: 11/4/2025


Location: Sydney, Australia


Postion Type: Full Time, Hybrid

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TAG provides high-touch, personalised travel and event management services to the biggest names on the planet, as well as top C-suite executives and award-winning productions. Our mission is to alleviate the stress and complexity of travel, and we are committed to uncovering solutions to get our clients where they need to be, feeling ready to take on the world. If you’re looking for a fun, ever-changing and challenging environment, TAG is the answer. Whether you are a highly experienced professional or this is the first step in your career, our doors are open to everyone with an ambitious attitude, a genuine spirit and teamwork mindset. 

Marketing Specialist Overview:

We are looking for a full-time (37.5 hours per week) Marketing Specialist who can support our growing Marketing Department. As the Marketing Specialist, you will have a diverse and varied role. You’ll collaborate with our global teams to support company initiatives and uncover innovative solutions, while taking a proactive approach to your day-to-day responsibilities. 

Responsibilities & Duties:

  • Plan and execute integrated marketing campaigns across digital, social, and event channels, ensuring alignment with TAG’s brand and messaging

  • Develop and distribute marketing assets — including newsletters, press releases, EDMs, social posts, presentations, and collateral — maintaining a consistent voice and quality

  • Partner with cross-functional teams (Sales, Procurement, Events, and Account Management) to support marketing initiatives, client proposals, and commercial objectives

  • Deliver supplier marketing and sponsorship campaigns, manage vendor relationships, and ensure projects are delivered efficiently, on time, and within budget

  • Support event delivery from concept to execution, including asset creation, third-party coordination, and on-site activation where required

  • Track campaign performance, assist with reporting, and research competitors, trends, and new technologies to enhance TAG’s marketing approach

  • Manage the APAC marketing calendar, maintain stakeholder relationships, and ensure compliance with PCI and data protection policies

Qualifications:

  • Certificate or diploma in Marketing, Communications, or related field, or equivalent relevant experience

  • 4+ years of marketing experience, ideally within travel, hospitality, entertainment, or events industries

  • Proven ability to manage integrated campaigns across digital, social, and event channels, including CRM and marketing automation tools (e.g., HubSpot, Asana)

  • Strong grasp of brand management, content creation, and basic design tools such as Canva or Adobe Creative Suite

  • Skilled in event coordination and sponsorship activations with third-party partners

  • Excellent communication, organization, and time management skills with the ability to meet tight deadlines and juggle multiple priorities

  • Analytical and proactive mindset with advanced Microsoft Office proficiency and attention to detail

Experience TAG Perks:

  • Competitive salary 

  • Wellness/EAP programme 

  • Employee discounts 

We are committed to offering an equal opportunity for all employees and applicants. To express your interest in the role, please send your updated CV/resume and a cover letter to HRAPAC@tag-group.com.

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