Written on 12th March 2019

TAG announces Jens Penny as new Chief Financial Officer

TAG, the award-winning entertainment, corporate travel and event management company, announces the appointment of Jens Penny as new Chief Financial Officer (CFO), effective late-April 2019.

Jens brings over 22 years of experience in the travel industry, including overseas markets, operating in private equity backed, privately-owned and multinational travel companies. His most recent appointment was as CFO of dnata Travel Europe. Prior to that, he served as CFO and Director of Stella Travel Services UK, Finance Director of The Global Travel Group and held several senior finance and operational roles at MyTravel and Airtours. He is also a member of the Chartered Institute of Management Accountants.

Jens will succeed Nick Stone, who has served as TAG’s Chief Financial Officer since 2017 and played an instrumental part in Apiary Capital’s acquisition last year.

Steve Barrass, Chief Executive Officer, TAG said: “We are delighted to once again be able to attract such exceptional talent into our organisation. Jens brings with him a vast background of experience in high-level roles within the private equity and travel world, making him a hugely valuable addition to the team. I would also like to thank Nick for his contribution to TAG, which was highly valued by the board and Apiary Capital.”

Jens Penny, Chief Financial Officer, TAG said: “TAG is a dynamic and growing travel and event management company with a reputation in the industry for its high-end personal service and customer focused approach.  I am delighted to be joining Steve and the team at this exciting time following the recent acquisition of the business by Apiary Capital and helping to build on the work done so far.